Custom Spotify playlists for a more immersive audio experience
The Lancia Spotify channel is now live with two custom playlists, Lancia Home Feeling and Lancia Dynamic Drive, the first one consists of more relaxing tracks, while the second includes more energetic and dynamic songs. This duality aims to reflect the dual soul of the Lancia brand, elegant and radical: on one hand, the timeless beauty of models such as the Aurelia, Flaminia and Fulvia, characterized by clean shapes and balanced volumes; on the other hand, a ‘brutal’ design consisting of primary geometric shapes serving maximum performance for models like Stratos, Rally 037, and Delta.
Both Lancia playlists, accessible through Android Auto and Apple CarPlay will be updated on a regular basis with tracks aligned with the values of the brand and that reflect the personality of the Lancia customer: interested in style and technological innovation, these customers pay attention to environmental issues and are fashion-conscious; an audience with sharp sensibilities and a natural education in culture, elegance, and aesthetic harmony.